In case Lee Clow‘s commitment to Apple’s advertising weren’t already clear enough, he’s officially made it permanent.
A new video shows the industry icon getting inked by well-known tattoo artist Scott Campbell, to mark the 10th anniversary of TBWAMedia Arts Lab, the Omnicom agency’s dedicated Apple wing.
After reportedly searching to fill the role outside the agency, TBWA\Chiat\Day L.A. has instead filled the chief creative officer position from within, Adweek reports, turning to Stephen Butler, formerly an executive creative director. Fabio Costa and Brent Anderson were also promoted to executive creative director positions, working under Butler.
Butler joined the agency in July 2013, following a stint as a creative partner at Mother in London, where he worked with brands like Coca-Cola, Ikea, Motorola and the London 2012 Olympics. He also served time as a creative director Bartle Bogle Hegarty, also in London, where he worked with Levi’s. In his new role, Butler will manage a department working with Gatorade, Adidas, Southwest Airlines and Energizer.
“Clients want to work with him, agencies want him on their team,” director of media arts Lee Clow said of Butler. “His brave, groundbreaking and unforgettable ideas will help push our creative boundaries.”
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In case you haven’t heard, the ADC Festival of Art + Craft will be invading Miami Beach from April 7-9 and among the notable events that will take place is the premiere of a new documentary film series from former Ogilvy CCO/VCU Brandcenter director, Rick Boyko, dubbed InspirADCion (don’t shoot the messenger in regards to the title). The first installment in the series, which will premiere April 8, features TBWA\Chiat\Day figurehead, Lee Clow. Sure, his agency’s taken a couple of hits in the last month or so (now reportedly Crate + Barrel loss, too, which spies were hinting at last week), but Clow remains arguably one of the most notable names in the industry and will likely draw a fair amount of ADC Fest attendees to the film (well, we can only assume since we’ll be stuck in NYC). As you’ll see above and below, Clow shares his thoughts and insights on everything from agency namesakes Jay Chiat and Guy Day to Steve Jobs as well as topics like education (after the jump). Guess we’ll just have to wait for the full film to pop up online eventually.
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