Control a Real Submarine Over the Internet – Fosters ‘Ride the Scuba’

(TrendHunter.com) To promote a new product called Foster’s Scuba, Foster’s has launched a new campaign where internet viewers can control an actual submarine over the internet. Visitors to the website can also watch all…

Viral Spoof Creating Change – Unilever Reacts to ‘Dove Onslaught(er)’ (by Greeenpeace) (VIDEO)

(TrendHunter.com) Long ago, Trend Hunter brought you the Dove Evolution ad, which features a normal women transformed into a billboard model. The commercial is striking because you can observe how much change takes place.…

Advertising with Explosives – Billboard Self-Destructs for Deadline Couriers (VIDEO)

(TrendHunter.com) Last year, a courier service from New Zealand called Deadline Express Couriers decided to demonstrate the timeliness of their deliveries with a bang.

For that purpose, a promotional campaign was devised…

Fake Websites – Pretty Women Lure You to Fake Sites, and Sixt Gets Your Attention (GALLERY)

(TrendHunter.com) There’s nothing that grabs the attention of men quite like the combination of hot cars and pretty women. And that is exactly what gets leveraged in this campaign for Sixt, a rental car company.

We see…

Superhero Stillness – 60 People Frozen by Superhero for Sci-fi TV Ad (VIDEO)

(TrendHunter.com) The popular American science fiction TV series Heroes is going to be shown in New Zealand. In preparation for that event, an ingenious guerrilla campaign has been launched where one of the main characters…

Naughty (But Nice) Talk Shows – The Sexy Time Show (VIDEO)

(TrendHunter.com) In comparison to traditional media, the web is liberating creativity for shows that ‘gently’ push the limits. A recent example of this is the “Sexy Time Show”

Sexy Time Show, hosted by Jennifer…

Parody Japanese Style Ads – Bikini Zone Freaks You Out, Makes You Laugh (VIDEO)

(TrendHunter.com) Bikini Zone is the latest company to parody Japanese-style ads. In this video, Bikini Zone will shock and humor you. The ad, created by Studio 8, features all the core elements of a great ad… targeted…

Pop-Up Roomvertising – Ikea Sets Up Fake Rooms Throughout NYC (VIDEO)

(TrendHunter.com) IKEA is opening its first store in Brooklyn, New York on June the 18th and the home product and furniture giant wants to make as much noise as possible about the event.

With that goal in mind, the company…

Interactive Awesome – The Twix ‘Get the Girl’ Choose Your Own Adventure (VIDEO)

(TrendHunter.com) In one of the best examples of interactive advertising, the Twix ‘Get the Girl’ campaign lets you choose your own adventure. Although some might not appreciate the underlying goal of deception, the interactive…

Disney Google Earth Tour – 3D Virtual Disney World (UPDATE) (GALLERY)

(TrendHunter.com) It’s finally here: after promises made a long time ago by a fairy princess, tours of the lands known as Walt Disney World are available in 3D using Google Earth. With gas prices the way they are, pile…

DIY Facebook Apps – CokeTags Promote Anything You Want (GALLERY)

(TrendHunter.com) Coca-Cola has launched CokeTag, a Facebook application that allows anyone to promote themselves and their interests via a convenient DIY portable application.

Coca-Cola describes CokeTag as a “per…

User Generated Soundtracks – Samsung F400 Ad Contest

(TrendHunter.com) Loads of bands have hit the big time after being featured in adverts including The Dandy Warhols, Devendra Benhardt, Jet and the Ting Tings.

Now mobile phone company Samsung is letting young, up-and-…

Pixelated Masks – Campaign for Anonymous Tips

(TrendHunter.com) I love this digital pixelated mask promotional marketing piece emphasizing anonymity. Created by MPM Propaganda for Anonymous Tip, the ads imply the organization lets “you call and tip-off with absolu…

Being Undressed by Heavy Machinery – Woman’s Clothes Removed By Digger (VIDEO)

(TrendHunter.com) An Italian TV show recently featured a woman who voluntarily allowed her clothes to be removed by a mechanical shovel. The clip shows the blond looking terrified in the show’s studio as the giant, cla…

Edible Paper Campaigns – Eat Fiat Panda Ad Before Someone Sees It (GALLERY)

(TrendHunter.com) This incredibly unique and creative campaign for Fiat Panda utilizes completely edible paper as the ad medium.

In order to generate buzz and interest in the car deal, the unusual ad comes packaged wi…

Anti-Child Abuse Awareness – Children’s Underwear in Lingerie Section (GALLERY)

(TrendHunter.com) Brazil has been pretty active in producing creative campaigns to fight child abuse. One of the sad facts about this abuse is that it often happens before our eyes because we are too blind or ignorant …

Google Maps to Share Horror Stories – “Sod Abroad” Promotion

(TrendHunter.com) Times journalist and aspiring author Michael Moran is promoting his new book Sod Abroad through his blog (natch), as well as through an interactive map where users can add their own holiday stories.
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TV Shows Launched Via Facebook – Mujeres Asesinas (VIDEO)

(TrendHunter.com) Mujeres Asesinas is a new TV series that is making its media debut on Facebook. The show, which translates to murderous women, touches on family violence and unravels a plot where common women are tra…

Capitalizing on Zoo Attacks – BokitoViewers (GALLERY)

(TrendHunter.com) Health insurance company FBTO saw a great opportunity when a gorilla named Bokito escaped from the Rotterdam Zoo on May 18 and attacked a female visitor who had repeatedly made eye contact with the pr…

Blood-Splatter Billboards – Kill Bill for TV2

(TrendHunter.com) Kill Bill was a particularly bloody film. The pulp fiction, two-installment movie directed by Quentin Tarantino and starring Uma Thurman as a Samurai sword-wielding killer out for vengeance, is showca…