The campaign l demonstrates in a simple and straightforward way how someone’s life can be destroyed when the person uses crack.
Advertising Agency: Talent, São Paulo, Brazil
Creative Directors: João Livi,Alexandre Nego Lee, Rodrigo Bombana
Art Director: Bruno Trad
Copywriter: Lígia Mendes
Agency Producer: Maria Hermínia Weinstock e Nathalia Oliveira
Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Senior Creative Directors: Peter Kain, Gianfranco Arena
Creative Director / Copywriter: Chris Beresford-Hill
Creative Director / Art Director: James Clunie
Executive Producer: Anthony Curti
Music Producer: Melissa Chester
Production Company: MJZ
Director: Craig Gillespie
President: David Zander
Executive Producer: Emma Wilcockson
DP: Gyula Pados
Line Producer: Line Postmer
Editorial: Mackenzie Cutler
Editor: Ian Mackenzie
Asst Editor: Nick Divers
Exec Post Producer: Tatiana Vasquez
Visual Effects: Eight VFX
Creative Director: Jean-Marc Demmer
Executive Producers: Baptiste Andrieux, Shira Boardman
Lead Compositor: Andy Davis
Sr Compositor: Mathieu Caulet
CG Supervisor: Fred Hopp
CG Artist: Matthais Jourde
Producer: Donna Langston
Music: Human
Producer: James Wells
Exec Producer: Marc Altschuler
Sound Design: Mackenzie Cutler
Sound Designer: Sam Shaffer
Telecine: CO3
Colorist: Stefan Sonnenfeld
Mix: Sound Lounge
Final Mix:Tommy Jucarone
Advertising Agency: Ogilvy & Mather, Chile
Chief Creative Officer: Cesar Agost Carreño
Creative Directors: Nicolas Neumann, Felipe Manalich
Art Directors: Gonzalo Navarro, Alejandra García
Copywriters: Nicolas Neumann, Felipe Manalich, Miguel Munoz, Matías Rodríguez
Agency Producer: Marcela Carcamo
Director: Sergio Pineda
Account Manager Carola Munita
Planner: Ranjiv Ramgolam
Advertising Agency: WCRS, London, United Kingdom
Creative Director: Dave Johnson
Art Director: David Dearlove, Richard Knox
Copywriter: David Dearlove, Richard Knox
Agency Producer: Jack Bayley
Media Agency: Vizeum
Production Company: Betsy Works
Editing Company: Marcus Eley
Director: Kjetil Njoten
Producer: Peter Maynard, Debbie Impett
Post Production: Glassworks
Editor: Rachael Spann
Audio & Record Company: Will Cohen
Advertising Agency: Google Studio G, USA
Agency Producer: Heather Hurford
Agency Producer: Yovel Schwartz
Producer: Nina Dluhy-Miller, Yovel Schwartz
Copywriter/Director: Jonathan Zames
Production Design: Sarah Lawlor, Syyn Labs
Practical Effects: Syyn Labs
Director of Photography: Jesse Eisenhardt
Editor: Lauren Giordano
Visual Effects: Corey Ryan, HOPR
Colorist: Bob Curerri
Sound Design: Noisy Neighbors
Advertising Agency: Latte Creative, Rome, Italy
Creative Director / Art Director / Copywriter: Eugenio Orsi
Illustrator: Camilla Falsini
Film director: Erik Parys
Soundtrack: Vera Cavallin
Advertising Agency: McCann, New York, USA
Chairman: Linus Karlsson
Vice Chairman: Andreas Dahlqvist
Associate Creative Directors: Koen Malfait, Zack McDonald
Junior Art Directors: Sheila Johansson, Zorica Radovic
Chief Production Officer: Brian DiLorenzo
Producers: Luca Mazzarini, Minnie Tran
Music Producer: Michael Ladman
Executive Project Leader: Rich Whalen
Project Leader: Isabelle Brummer Lewenhaupt
Production Company: Paranoid US
Director: Olivier Babinet
DP: Yves Cape
Executive Producers: Jamie Miller, Claude Letessier
Producer: Pat Harris
Production Designer: Robert Dabrowski
Costume Designer: Fred Cambier
Editorial: Final Cut
Editor: Arianna Tomasettig
Colorist: Pearly Leung
Mixer: Marc Healy
Producer: Olivia Chiu
Music: Maplewood “Everything I own”
Advertising Agency: DDB, Buenos Aires, Argentina
Executive Creative Director: Pablo Batlle, Hernan Jauregui
Creative Director: Lisandro Grandal, Fernando Tchechenitsky
Creative Team: Facundo Varela, Adrian Piattoni
Account Director: Graciela Combal
Account: Agustina Iparraguirre
Executive Producer: Claudio Migliardo
Producer: Florencia Albizzati
Director: Jonathan Gurvit
Production Company: Primo Buenos Aires
Director of Photography: Leandro Filloy
Art Director: Sole Calvano, Diego Fried
Executive Producer: Carolina Cordini
Producer: German Lentini
Producer: Fernando Matta
Editor: Alejo Hoijman
Postproduction & VFX: La Posta Cine
Postproduction coordinator: Seba Lopez
Sound design: Notdeaf Sound Design
Advertising Agency: BorghiErh/Lowe, Brazil
Creative Director: Fernando Nobre
Executive Creative Directors: José Henrique Borghi, Erh Ray, Fernando Nobre
Art Director / Copywriters: Roberto Ulhoa, Ricardo Scarpa
Agency Producer: Márcia Coelho
Sound and music: Punch
Photography: Paulo de Tarso “Disca”
Production Manager: Cris Eugênia
Effects and motion: Dogs Can Fly
Editting: Ricardo Vieira
Director: Rodrigo Rebouças
Production Company: Dogs Can Fly
Advertising Agency: BBH, New York, USA
Chief Creative Officer: John Patroulis
Executive Creative Director: Ari Weiss
Associate Creative Director: Nate Able
Copywriter: Peter Rosch
Art Director: Nate Able
Head of Broadcast: Lisa Setten
Agency Producer: Calleen Colburn
Business Affairs Manager: Laurie Litonjua
Business Director: Armando Turco
Account Director: Mandy Dempsey
Strategy Directors: John Graham, Griffin Farley
Strategist: Eric Fernandez
Production Company: Rattling Stick
Director: Ringan Ledwidge
Production Company Partner / EP: Jennifer Barrons
DP: Matthew Libatique
Line Producer: Pat Frazier
VFX Company: The Mill NY
Producer: Charlotte Arnold
VFX Supervisor: Iwan Zwarts
Colorist: Fergus McCall
Lead Flame: Iwan Zwarts
Flame Assist: Albert Cook
CG product : Isaiah Palmer
Editorial: Work
Editor: Rich Orrick
Assistant Editor: Healy Snow
Editorial EPs: Jane Dilworth, Erica Thompson
Music Composer: Phil Kay
Music Company: Woodwork Music
Sound Designer: Brian Emrich
Mix Company: LIME
Mixer: Rohan Young
Advertising Agency: Thinkmodo, New York, USA
Creative Directors: Michael Krivicka, James Percelay
Advertising Agency: Ogilvy & Mather, Chile
Chief Creative Officer: Cesar Agost Carreño
Creative Director: Francisco Camacho, Nicolas Neumann
Copywriters: Felipe Abufhele, Nicolás Neumann, Gabriel Izquierdo, Miguel Muñoz
Agency Producer: Marcela Carcamo
Account Manager: Erick Krohn
Director: Diego Riquelme
Production Company: CINE3
Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Directors: Jacques Massardo, Gareth McPherson
Art Director: Gareth McPherson
Copywriter: Jacques Massardo
Agency Producer: Iris Vinnicombe
Production Company: Bouffant
Director: Erik Van Wyk
Producer: Melina McDonald
Advertising Agency: Draftfcb, Chicago, USA
Chief Creative Officer: Todd Tilford
Group Creative Director: Jon Flannery
Creative Director: Ron D’Innocenzo
Art Director: Derek Julin
Copywriter: Terin Izil
Group Account Director: John Rossmiller
Management Director: Susan Angell
Account Directors: Hollie Platte, Betsy Ross
Management Director: Amy Welter
Account Executive: Quynh Hoang
Advertising Agency: Ogilvy & Mather, Chile
Chief Creative Officer: Cesar Agost Carreño
Creative Directors: Francisco Camacho, Nicolas Neumann
Copywriters: Tomás Cisternas, Jonathan Chauque
Art Director: Cristian Costa
Account Manager: Erick Krohn
Director: Francisco Escudero
Production Company: Paraiso Films
Advertising Agency: DDB, Auckland, New Zealand
Executive Creative Director: Andy Fackrell
Creative Director: Jordan Sky
Art Director/Copywriter: Pete Gosselin
Art Director/Copywriter: Jay Hunt
Head of Television: Judy Thompson
Agency Producer: Kim Baldwinson
Group Business Director: Zoe Alden
Business Director: Karla Fisher & Carly Pratt
Production Company: Revolver
Director: Steve Rogers
Executive Producer Michael Ritchie
Producer: Pip Smart
DOP/Cinematographer: John Toon
Production Designer: Bruce Everard
Editor: Alexandre De Franceschi at Guillotine
Post Production: Fuel VFX
Music: Peter Van de Fluit at Liquid Studios
Sound Design: Craig Matushka at Liquid Studios
Advertising Agency: Sancho BBDO, Bogota, Colombia
Creative Directors: Hugo Corredor, Giovanny Martínez
Group Directors: Andrés Norato, Claudia Murillo
Graphic Design: Claudia Murillo
Copywriter: Andrés Norato
Other additional credits: Daniel Mosquera, Diego Salamanca, Cesar Rodriguez, Ivan Gutierrez, Gary Otero, Leonardo Salgado, Nicolás Malpica
Production Company: La Octava Productora
Directors: José María Angel, Jaime D. González
Dp: José María Angel, Jaime D. González
Art Direction: Camilo Mateus
Production: Camilo Mateus, Valeria Jaramillo
Assistant Director: David Rodriguez
Sound: La Kyoto
Post-production: Dr. Pepe
Actor: Juan Carlos Vázquez
Agency: Walton Isaacson, Chicago, USA
Creative Director: Miguel Garcia Castillo
Creative: Andrew Holton, Grant Knapp
Director: Seth MacFarlane
Producer: Kevin James
Editing: Beast
Advertising Agency: BBH, New York, USA
Advertising Agency: BBH, Shanghai, China
Chief Creative Officer: John Patroulis, Johnny Tan
Executive Creative Director: Ari Weiss
Copywriter: Jordan Kramer, Jay Qian, Leo Zhang
Art Director: Andre Massis
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