Sep
13
CPG Manufacturers Are Spending Less on National TV Ads
Posted in: UncategorizedThe makers of toothpaste, fabric softener and pet food aren’t dedicating as much money to television commercials as they did last year. CPG manufacturers, excluding alcohol brands, spent an estimated $4.6 billion on national linear TV ads between Jan. 1 and Aug. 31, a 6.1% decrease compared to the same period in 2020, according to…
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