Oct
04
Converse: Converse Was Here
Posted in: Uncategorized
One of the key benefits of Converse is the fact that it can be worn anywhere by anyone. It has no restrictions , demographic , situational or otherwise. “Converse was here” is an ambient campaign that focuses on this very aspect. By placing Converse footprints in key places that are visited by people on a regular basis such as the MET, office areas and the subway; Converse would show that they are the “one shoe fits all” brand.
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