May
02
Connected TV Ad Spend Expected to Hit $21.2 Billion This Year, Up 39% From 2021
Posted in: UncategorizedAs its annual NewFronts event returns in-person for the first time since the 2019, the Interactive Advertising Bureau is making the case for why marketers should shift more ad dollars to the connected TV space. The IAB released its 2021 Video Ad Spend and 2022 Outlook report–created in partnership with Standard Media Index (SMI) and…
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