Comcast Thinks You Can Have Your Cake And Eat it Too
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
You can imagine that when two bakers attempt to carry a five-tier cake on a newly-waxed floor, it doesn’t have a happy ending. With Comcast Business, you can schedule weekend or late-night installations that fit your schedule, so you can work around unexpected mishaps. And HGTV star Joanna Gaines partners with Wayfair.com in its latest spot “Joanna’s Design Story.” With home essentials that are “pretty to practical,” the interior designer boasts that the site offers anything you may need.
On the most-engaging chart, Microsoft earned the No. 1 spot with “The Future Starts Now” narrated by actor Ethan Hawke. The one minute spot shows children who won’t “have to remember passwords or obsess about security” because they will grow up with new technology like Windows 10. Additionally, both Apple and HBO remain on the chart, moving up to the No. 2 and No. 3 spots, respectively, for “Amazing Apps” and “HBO: Now Available on More Devices.”
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