Comcast Said to Sell Movies Through Its Cable Service


Comcast plans to begin selling movies over its cable service before the end of the year, providing a new way for the pay-TV provider and Hollywood studios to make money, a person familiar with the matter said.

Film sales would add to Comcast’s on-demand service, which currently lets viewers rent movies, not own them, according to the person, who asked not to be named because the plan is private. Comcast, the largest U.S. pay-TV provider, is working with all the major studios, including 21st Century Fox, Time Warner’s Warner Bros. and its own Universal Pictures, the person said.

By joining with cable providers, studios could sell movies directly to pay-TV viewers at prices close to traditional DVDs, about $15 and $20 apiece, according to the person. Films would become available a few weeks before they’re released on DVD, the person said. Comcast, based in Philadelphia, has 20 million customers who use its digital service.

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