Collective Digital Studio Is Latest Video Net to Get Acquired
Posted in: UncategorizedThe shopping spree for online video networks isn’t over, as traditional entertainment giants continue to absorb their digital disruptors.
Collective Digital Studio — the company whose network includes YouTube stars Rhett & Link and Vine star Logan Paul — has been acquired by European media company ProSiebenSat.1 Group, which had picked up a 20% stake in CDS last year and will spin off the video network into a new company.
The German giant will merge CDS with its own European-centric digital video network Studio71 into a new company called Collective Studio71, in which ProSiebenSat.1 Group is investing $83 million for a 75% stake.
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