Coca-Cola, Sprint and Volkswagen Will Sponsor Telemundo’s World Cup Coverage

NBCUniversal has barely caught its breath from broadcasting the Super Bowl and Winter Olympics, but it’s already time to focus on the company’s third major sports event of the year: the 2018 FIFA World Cup, which Telemundo has Spanish-language rights to. And NBCU’s ad sales team, which just brought home more than $1.4 billion in…

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