CLR: First Impressions

Everyone’s favorite calcium, lime and rust cleaner, CLR, goes edgy in a new spot produced by Austin production company Moon Pie Media and directed by newcomer Carter Pagel. In this 30 second ad for web and broadcast, everything is sparkling clean. Well, almost everything.

Advertising Agency: Moon Pie Media, Austin, USA
Creative Director: Carter Pagel
Art Director: Shannon McGarvey
Copywriters: Shannon McGarvey, Carter Pagel
Production Company: Moon Pie Media
Director: Carter Pagel
Director of Photography / Graphics: Drew Lewis
Executive Producer: Shannon McGarvey
Editing Company: Beast
Editor: Adam Svatek
Published: June 2013

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