CKE Puts Creative and Digital Account up for Review


CKE Restaurants, holding company for Carl’s Jr. and Hardee’s, is putting the chains’ U.S. creative and digital work up for review.

The incumbent agency, 72andSunny, is among the select group of agencies invited to respond to the RFP, the company said.

The review comes months after Jeff Jenkins joined the company as its chief marketing officer.

Continue reading at AdAge.com

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