Champion of Do-Not-Track Praises Senate's Vote to End ISP Privacy Rules


Restrictions on ISP data sharing and use lauded by privacy advocates and bemoaned by ad industry trade groups just got even closer to kaput. The Senate today passed a bill sponsored by Republican Sen. Jeff Flake of Arizona to invalidate the Federal Communications Commission rule which, had it gone into effect as originally planned for earlier this month, would have blocked internet service providers from activities like using and sharing data on location and web-browsing habits unless consumers explicitly opted in.

There is a companion bill sponsored by GOP Rep. Marsha Blackburn of Tennessee that if passed, which is likely in the majority-Republican body, would seal the fate of the controversial rules.

Today’s vote earned praise from a supporter of other digital privacy initiatives, former Federal Trade Commission chairman Jon Leibowitz, who while serving as FTC chair stunned the ad industry when he called for a do-not-track mechanism for online ad privacy in 2010.

Continue reading at AdAge.com

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