Cars.co.za / Mercedes-Benz: The Dreamer
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“With Cars.co.za’s help we reached out to Mercedes-Benz, a staple in the fashion industry, who came on board with their incredible GT sports car to help us to realise our vision.”
Inspired by the bright yellow AMG as seen in the film, a one of a kind outfit was created by local fashion house Klipa Denim. The colour and pattern of the fashion pieces were inspired by the car, itself. The leather trimmings were inspired by the saddle and reins of the horse, while the overall design was inspired by the African landscape.
Speaking of his rationale behind the fashion films he creates, dos Santos concludes, “For me fashion films should be likened to runway fashion, it has nothing to do with practicality but everything to do with feeling. Our film tries to balance and encapsulate these emotions in a mixture of subtle power and windswept elegance.”
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