Aug
18
Carey: Life doesn’t need balance
Posted in: Uncategorized
As we celebrate International Women’s Day, Carey is launching a new campaign that supports women’s liberation from all the pressure imposed by society. This personal care brand wants them to let go of that perfect balance and impulses them to care less about what they have to do, should do or can do with their lives. It’s from this thought that the following powerful message was born: “Life doesn’t need balance. Your skin does.” An invitation to be free and to get rid of all the prejudice and rules about the role of a woman.
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