BMF Hires New Creative Team, Chagui Joins Hush and More Creative Moves
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Australian creative agency BMF has hired a new creative team, Dantie van der Merwe and David Fraser, who were formerly at DDB Sydney. Originally from South Africa, the pair, art director and copywriter, respectively, have worked across a range of clients including Volkswagen, Eclipse Chewy Mints, McDonald’s, History Channel, Sprite, SAB Miller, BBC Food, Audi and Discovery Channel. Their print campaign for McDonald’s “Loose Change” recently won Silver at Spikes Asia and the AWARD Award, while other awards include Gold at South Africa’s Loerie Awards, a One Show In-book Nomination, Bronze at Clio and multiple Cannes Lions shortlists.
360i has appointed Chris Seda as group director of experience design, a newly created role at the agency. Mr. Seda moves from TBWA/Worldhealth and CAHG in New York where he created the agency’s digital arm and built out its digital creative team, which oversaw experience, interaction, user interface, information architecture and visual design. He also previously served as global digital creative director at Stamford, Conn.-based Harman International. Mr. Seda will repot to 360i SVP of strategy Lee Maicon.
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