Jan
17
Blue Diamond taps TBWA/Chiat/Day LA to lead creative duties
Posted in: Uncategorized
Blue Diamond Growers apparently went nuts for TBWA/Chiat/Day LA’s pitch, choosing it to lead creative duties after a review.
The appointment entails creative work across the California agricultural cooperative and marketing organization’s product portfolio, which includes almonds, almond milk and nut-based crackers, the agency says. Blue Diamond couldn’t be immediately reached for comment. The review was run by Select Resources International.
The marketer had worked recently with Publicis Groupe shop Riney, which also could not be immediately reached for comment.
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