Sep
30
Attention is the 'New Oil': Video With 'Brain Games' Host Jason Silva
Posted in: Uncategorized
Jason Silva thinks it’s therapeutic to have your mind blown, and attempts to do so as the host for National Geographic’s Emmy-nominated TV series “Brain Games.” Mr. Silva spoke with Ad Age at Advertising Week about the misconceptions behind multi-tasking and warned content creators and consumers alike to be thoughtful about the competition for audience’s attention — otherwise known as the “new oil.”
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