Apr
30
AT&T Consolidates Ad Sales Units by Moving Xandr Into WarnerMedia
Posted in: UncategorizedAT&T is consolidating its WarnerMedia and Xandr ad sales teams, moving both units under Gerhard Zeiler, chief revenue officer at WarnerMedia and president of WarnerMedia International. The move, according to AT&T, will give brands and agencies access to “the broadest and most effective advertising solutions” between the two units. However, the Xandr and WarnerMedia ad…
Post a Comment