Anthony De Rosa Wants to Deliver Original Reporting, Breaking News to Your Phone


Circa, a mobile app that delivers news summaries to users, announced on Tuesday the hiring of Anthony De Rosa as its editor-in-chief. Since 2011, Mr. De Rosa has served as the social-media editor at Thomson Reuters, helping the company build its presence across networks such as Twitter as well as compile and share information on social media during breaking-news events. He's also written a column for Reuters.

San Francisco-based Circa, which launched last fall, provides mobile users with summaries of news events that a team of editorial staffers compiles from third-party reports. Mr. De Rosa will be based in New York. We wanted to find out a bit more about what he'll bring to the startup, so Mr. De Rosa agreed to answer a few questions (via email) about what he has planned for Circa once he starts in mid-June.

Advertising Age: In the announcement of your hire, you said there's a "huge opportunity to present news in a way that's made for mobile." What is the ideal way to present news in a mobile format?

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