Aug
11
Aids Concern: Don’t be haunted by your sexual past
Posted in: Uncategorized
TBWAHong Kong has launched a campaign for AIDS Concern in a bid to drive numbers of HIV tests amongst heterosexual males by highlighting exposure awareness and proactive testing to eliminate fear of infection.
Advertising Agency: TBWA\ Hong Kong
Chief Creative Officer: Edmund Choe
Executive Creative Director: James Procter
Group Creative Director: Esther Wong
Creative Director: Ken Hui
Associate Creative Director: Mike Wu
Art Directors: Ken Hui, Alan Wong
Copywriters: Mike Wu, Fung Chan
Producers: Norah Sham, Zoe Lau
Director: Eggtart Chow@Answermark
Published: June 2013
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