Dec
29
AIAIAI: Merry Christmas / Happy New Year
Posted in: Uncategorized
Danish headphone company, AIAIAI, wanted to give a fun and engaging holiday greeting to consumers. The double meaning of the symbol and second holiday message, was revealed when turning the magazine 90 degrees. So the simple geometric christmas tree also is a fast forward music button, symbolizing going into or skipping for the next year.
Advertising Agency: AIAIAI, Copenhagen, Denmark
Creative Director / Art Director: Peter Mix Willer
Published: December 2013
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