Agency Mocks Real-Time Marketing With Hilarious 'Reactvertising' Video

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From the crazy folks at Toronto-based john st. — the ones who brought us Catvertising and Exfeariential — comes Reactvertising, a whole new kind of real-time marketing.

The video is a hilarious send up of the industry’s obsession with real-time marketing.

“It’s not about being funny or smart. It’s about being fast.”

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