Dec
28
Adweek’s 25 Most Popular Programmatic Stories of 2018
Posted in: UncategorizedProgrammatic ad spend is only continuing to rise with such technologies powering more than 80 percent of all display ad buys in the U.S. according to eMarketer. Although, the growing dominance of the industry’s largest names, a.k.a the duopoly and increasingly Amazon, is forcing ‘independent ad tech’ to make some major calls–such as which tech…
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