A Magical Mannequin Has Its Own Night at the Museum in V&A’s Push to Attract Visitors

Museums were hit hard by the pandemic, and many continue to struggle to attract visitors. In the U.K., the number of people visiting museums is still 50% lower than pre-pandemic levels. The Victoria & Albert (V&A) Museum in London is one such institution facing lingering challenges from the pandemic. Against this backdrop, it has launched…

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