Hasta La Creative!

Black and white are the colors of Valencia CF team, and ‘black-and-white’ (translation for ‘blanquinegro’) is how Valencia CF team and supporters are known.
A group of well known Valencia CF players are working in a mysterious factory, preparing carefully all kind of products and gifts, to turn the traditional “White Christmas” in funny black-and-white Christmas.

Brand: Valencia FC
Agency: Rosebud, Spain
Creative Director: Pablo Lucas, Santiago Sánchez
Copywriter: Pablo Lucas, Santiago Sánchez
Art Director: Pablo Lucas, Santiago Sánchez
Account Supervisor: Majo Alonso
Planner: Agustín Soriano
Production Company: BSV