Athleta: Within You

In celebration of International Women’s Day, Athleta’s new campaign with Alicia Keys titled “Within You” created by YARD NYC officially launched today along with the Athleta x Alicia Keys limited edition product offerings.

The campaign inspires a communal sense of power, and features an honest and joyful conversation between Alicia and three women with diverse perspectives and experiences sharing how they tap into their inner strength.

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