Feb 16

Adnatomy: Why Michelob Went Bowling During a Football Game

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One of the most star-studded ads in a celebrity-heavy Super Bowl 56 hailed from Michelob Ultra. The beer brand’s 60-second spot featured a grand total of seven stars from both sports and Hollywood. Actor Steve Buscemi, tennis legend Serena Williams and two-time Super Bowl champion Peyton Manning were joined by peers from professional basketball, soccer…

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