Feb
03
Embracing the Digital Demands of Hyperlocal Marketing
Posted in: UncategorizedEditor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Everyone appreciates the convenience of hyperlocal marketing… Today’s consumers have come to rely on geolocation-advised advertising to make their lives easier, whether it’s for necessity–like finding a nearby petrol station quickly–or…
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