Nov
30
Cannes Lions Adds ‘Creative B2B’ Category for 2022
Posted in: UncategorizedAs the Cannes Lions International Festival of Creativity plans to return to being an in-person event in June 2022 after two years of remote programming, the awards program has announced a new category dedicated to b-to-b marketing. The Creative B2B Lion has been “several years in the making,” said Philip Thomas, chairman of Cannes Lions,…
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