Sep 17

A Little More Than Half of Consumers Are Buying From Social Ads. Here’s How to Make the Most of It.

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The accelerated digitization of the retail industry in 2020 has created a clear opportunity for brands. Optimize your marketing mix and reach consumers where they are right now: social media. In the last 30 days, 51% of global consumers made a purchase stemming from an ad they saw on social, according to new data from…

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