iHelp : Miami Ad School, SFO

Title: iHelp

School: Miami Ad School San Francisco

Art Directors: Donghoon Lee and Paola Delgado Cornejo

Copywriter: Hatem El Akad

Description:

In today’s world, stress, work and responsibilities are on the dramatic rise. People continue to push themselves to attain their goals and handle their responsibilities. The problem is also amplified with our dependence on and excessive use of technological devices.

The problem is that people do NOT think they should take a break. And when they do, they feel guilty because they feel the need to push themselves further. They think their body is playing tricks on them or that they are slacking off. So iHelp is here to tell you when you really need a break, and how to productively make use of one. 

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