Jun
27
Mediaocean Wants to Create a ‘DSP for TV,’ Eliminate Programmatic Buying Headaches
Posted in: UncategorizedToday, Mediaocean announced the rollout of a new partnership that it hopes will cut out some of the headaches that come with buying television programmatically. The ad-based software company will team with the sell-side org Operative to create a one-stop shop for brands and agencies looking to buy TV inventory, be it linear or digital….
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