Apr
30
Google’s DV 360 will Support Ads.txt by Default
Posted in: UncategorizedAds.txt rolled out midway through 2017 in a bid to help restore the faith of top marketers and premium publishers in the fast-growing programmatic advertising marketplace. The system works by letting publishers publicly list their authorized ad tech partners by giving them a URL, which can be accessed by adding ‘ads.txt’ to their homepage domain…
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