Facebook's ad blocking fix also stymies political ad watchdogs
Posted in: UncategorizedIn the wake of recent updates to how much data Facebook allows third parties to access, Pro Publica, the nonprofit journalism project, is saying that the social network has made it impossible to collect information about how political ads get targeted to different people.
Meanwhile,Facebook has countered that it made changes to stay ahead of ad blockers and more nefarious web crawlers.
Pro Publica and other organizations have built plug-ins that allowed users to share data from political ads they see on Facebook. The Pro Publica plug-in logged what ads were shown and what targeting criteria advertisers used.
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