Mountain Dew: Dew Tour Brings Fans the Ultimate Creative Experience

The Dew Tour and Mountain Dew collaborated with Psychedelic Pop Artist Steve Harrington. The partnership with Harrington showcased his unique and fun visual aesthetic throughout the entire event, including revamped competition courses, colorful signage and exciting public experiences. His colorful icons were creatively brought to life during both the summer and winter events, offering fans a truly fun and photo-worthy experience.

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