Hasta La Creative!

It’s not going to get much easier for the restaurant industry.

After facing stagnant sales and weak customer traffic in 2018, U.S. restaurants will encounter more headwinds next year, including rising food and wage costs, that may stall profit and hinder efforts to jump-start growth.

Even the industry stalwarts are dealing with such issues in a fiercely competitive and increasingly crowded field. Starbucks is shuttering some U.S. locations amid over-saturation worries. McDonald’s, the world’s largest restaurant company, has been tweaking its value offering to stay relevant in the price wars and expanding delivery with Uber Eats to spur sales.

Continue reading at AdAge.com