Dec
19
Podcast Ads Perform Better Than Other Digital Ads, Research Finds
Posted in: UncategorizedA listener can remember the brands and products heard on an ad featured on a podcast, according to a series of Nielsen studies commissioned by Midroll, the advertising sector of Stitcher, a radio and podcast company. Nielsen’s surveys look at the effectiveness of eight national brands that placed ads this year. The surveys collected data…
Post a Comment