Mar
27
P.F. Chang's wants to be the American Bistro of Shanghai
Posted in: Uncategorized
P.F. Chang’s China Bistro is opening in China — as an American restaurant.
The company is about to open a restaurant in Shanghai playing up its American roots while reducing its reliance on Chinese dishes back at home to remain competitive in the tough casual dining market.
The chain got its start in an Arizona mall in 1993 and continues to sell plenty of Mongolian beef, Chang’s spicy chicken and lettuce wraps. In fact, those lettuce wraps helped the chain’s performance after a Chicago TV newscast mistakenly dubbed the PyeongChang Winter Games the P.F. Chang Games on screen last month.
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