NBC News Chairman Lack Sees No Value for Publishers in Facebook


NBC News’ Chairman Andrew Lack isn’t optimistic on Facebook.

“Facebook doesn’t have value for publishers really,” Lack told reporters during a press briefing on NBC News’ digital initiatives on Wednesday. “I call them Fakebook.”

“What’s frustrating about Facebook is you can’t have a relationship with them,” Lack said, adding that NBC News has talked with the company for years about content creation, but he has become “decreasingly hopeful” that much will materialize.

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