Jan
23
Looking for An 11-Year-Old Director? Call Adolescent
Posted in: Uncategorized
Ramaa Mosley directed her first commercial when she was 16 years old. It was for Naked Juice, before the brand was bought by Pepsico in 2007. Since then, Mosley began mentoring young directors and came to the concluson that the work they were doing was much more relevant to the youth market than anything adults could do.
That led to her epiphany: “What if these incredibly talented, prodigious teens were allowed to make the content that’s targeted at their age group?”
So in 2013 she founded Adolescent, a global creative studio dedicated to content made by youth for youth.
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