Hasta La Creative!

The Washington Post is experimenting with audio articles on smartphones using Amazon Polly, a tech that can read words, but still sounds a bit like early speech synthesizers.

Lincoln Motor Company is a launch sponsor and will present a brief audio ad before each article play. The Washington Post’s trial will run on its mobile site for the next 30 days, during which users will be able to listen to audio versions of four articles daily across business, lifestyle, technology and entertainment, the publication said.

The Post’s offering is live, and already features stories like “Can Wonder Woman save the rest of DC movies” and “Tyrannosaurus rex had scaly skin and wasn’t covered in feathers, a new study says.”

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