CREA: Quebec Ad Awards

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Dominated by a small clique of creatives, a Créa award has become so difficult to win, it’s taken on mythic proportions. Transforming the Créa trophy into the horn of a unicorn, this campaign showcases three of the creatives who have managed to usurp the old guard and win a Grand Prix in the last two years.

You just have to believe. Marc-André Savard . First Créa Grand Prix in 2016.

Dominated by a small clique of creatives, a Créa award has become so difficult to win, it’s taken on mythic proportions. Transforming the Créa trophy into the horn of a unicorn, this campaign showcases three of the creatives who have managed to usurp the old guard and win a Grand Prix in the last two years.

You just have to believe. David Lambert. First Créa Grand Prix in 2015.

Dominated by a small clique of creatives, a Créa award has become so difficult to win, it’s taken on mythic proportions. Transforming the Créa trophy into the horn of a unicorn, this campaign showcases three of the creatives who have managed to usurp the old guard and win a Grand Prix in the last two years.

You just have to believe. Anne-Marie Lemay. First Créa Grand Prix in 2016.

Advertising Agency:Cossette, Montreal, Canada
Creative Director:Antoine Bécotte
Art Directors:Stéphane Gaulin, Richard Bélanger
Copywriter:Linda Dawe
Photographer:Le Quartier
Photo Retouch:Le Quartier
Production:Madore

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