Samsung Hooks Viewers With 'This Is a Phone'


There’s a new king in town. After months atop the Viral Video Chart, YouTube’s “Rewind” has been dethroned by Samsung’s “This Is a Phone” spot. The sleek 30-second ad promotes the upcoming Galaxy S8, slated for release March 29.

Another notable making its entry this week is KFC’s “The Clean Eating Burger,” a silly clean eating how-to parody that, under the surface, is a promo for the chicken chain’s Dirty Louisiana Sandwich.

See the full chart and videos below.

Continue reading at AdAge.com

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