Mar
01
Bridgestone: Drunk GPS – Say cheese!
Posted in: Uncategorized
In Colombia, it’s been reported that many people use GPS apps — when driving drunk — to avoid police and find their way home. To show them how dangerous this really is, we created a radio commercial that simulated the feeling and consequences of driving drunk. With a “drunk GPS,” the only place our drivers were headed was jail… or even worse.
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