Sep
09
Why Only the 'Right' Customers Are Right
Posted in: Uncategorized
In emergency rooms across the country, triage is a common practice. Patients in dire need are treated first, and those with less severe injuries just have to wait.
On a brand’s Twitter account, it’s a different world. Even the slightest hiccup (“My shipment arrived late!”), and your social media experts and customer service reps are ON IT.
What if I told you that not every customer is deserving of immediate, special care?
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