TBWA/Chiat/Day, Grey, Expand; CP&B's Domino's Team Departs
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TBWA/Chiat/Day Los Angeles has promoted Worldwide Creative Director Renato Fernandez to executive creative director, and Associate Creative Director Doug Menezes to creative director.
Fernandez has been with TBWA/Chiat/Day Los Angeles since 2011, when he relocated with his family from Brazil. He has worked on Adidas’ World Cup campaign and later led all global projects. He is credited for Gatorade’s farewell films for retiring athletes Derek Jeter “Made in New York,” Abby Wombach “Forget Me,” and Peyton Manning “Dear Peyton,” and the brand’s latest global push “Don’t Go Down” featuring Lionel Messi. While still in Brazil, he worked at Almap/BBDO on brands including Volkswagen, Gatorade and Havaianas.
Menezes came to TBWA/Chiat/Day in 2013 as a digital design director. Before that, he was an associate design director with CP&B in Miami, and also worked in digital design for Xishe and Wunderman in Dubai, UAE. Like Fernandez, Menezes is a native of Brazil, and was an art director at several agencies in Brazil.
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