May
01
Who's in the Pitch? Don't Ask
Posted in: UncategorizedWe just defeated one of the most famous agencies in the world. Us. A small independent on the rise was selected to be agency of record over a legendary shop with more Lions than a wildlife sanctuary.
But we didn’t know they were in the pitch until we were awarded the account — which taught us a valuable lesson.
Here’s why not knowing whom you’re pitching against can be incredibly liberating for small agencies like ours.
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