AXA Road Safety: Glasses of Conscience
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Outdoor, Direct Marketing
AXA
“Glasses of Consciousness” brought awareness regarding the danger driving under the influence of alcohol poses for the driver and people in general.
Advertising Agency:Arrechedera Claverol, Mexico City, Mexico
Ceo:Juan Claverol
CCO:Sebastian Arrechedera
Vp:Miquel Daura
Business Development:Miquel Daura
Managing Director:Matias Rigali
General Creative Director:Carlos Carbajal
Art Director:Marco González
Account Director:Fabiana Marín
Agency Producer:Aida Garatea, Alejandra Amaro, Rodrigo Guerrero
Planner:Antonio Soberanis
Producer Company:Árbol Cine
Director:Vicky Torres
Executive Producer:Annaiz Cortés, Raúl Villanueva
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