Feb
12
Strong Finish to 2014 Helps Publicis Groupe Results
Posted in: Uncategorized
Revenue at Publicis Groupe, the world’s third largest agency holding group, grew 4.3% last year to $8.2 billion, according to the company.
Organic growth excluding certain events such as acquisitions was slower, however, at 2% for the year. That’s still better than the French communications group had forecast, thanks to accelerated year-over-year growth of 3.2% in the fourth quarter, it said.
Digital work accounted for 41.9% of the group’s revenue and grew by 7.3% over the year, while more traditional revenue declined 1.4%.
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